In March of 2023 Wisconsin flipped a seat on the State Supreme Court to create the first progressive court majority in decades. Wisconsin Takes Action was a project of Organizing Empowerment PAC that used paid relational organizing to drive turnout in historically underrepresented voting groups.
As Digital Director for the project I was responsible for all digital communication - from drafting emails and texts to creating graphics and running social media pages. We sent over 2 million text messages, hundreds of thousands of emails, and a vast majority of the 2k+ relational organizers were recruited through those channels.
